Who I work with

Founder-Led B2B

Marketing that can grow with the business.

Founder-led B2B companies can get a long way through relationships, referrals, reputation, and a founder who knows the market inside and out.

As the business grows, marketing usually needs more structure.

Get in touch

Get the story out of one person’s head.

The founder is often the person who explains the business best.

They know what customers care about, which examples resonate, which opportunities are worth pursuing, and how to answer the hard questions.

TGMC can help turn that knowledge into messaging, content, sales materials, website copy, and a marketing direction the broader business can use.

Messaging

What the business does and who it is for

Sales deck

Website copy

Decide what marketing should focus on.

Growth creates options.

More audiences. More services. More channels. More ideas.

TGMC can help sort through them and build a focused plan around the business goals, the people you most need to reach, and the resources available.

The plan covers

Business goalsPriority audiencesMessagingChannelsResourcesNext steps

Bring the website up to speed.

A growing business can outpace its website quickly.

The site may still reflect an earlier version of the company, older services, broader messaging, or a founder-centric story that no longer fits.

TGMC can help rethink the structure, messaging, content, and next steps.

Where to start

StructureMessagingContentProofNext steps

Add experienced marketing capacity when you need it.

Sometimes you need a strategy project.

Sometimes you already know what needs to happen and need help getting it done.

TGMC can support one project, a few days each month, or ongoing marketing priorities.

01

One project

A specific need with a clear scope.

02

A few days each month

Extra experienced capacity.

03

Ongoing support

Consistent help as priorities change.

How TGMC can help

Marketing strategy

Positioning & messaging

Website strategy & copy

Content & thought leadership

Email marketing

Campaign planning

Sales enablement

Case studies

Market & competitor research

HubSpot & marketing automation

Analytics & reporting

Practical AI workflows

Also in Who I work with

What’s on the marketing list right now?

Send a little context about the business and what you’re trying to solve.

Get in touch